DAVOS: India has ranked among the top five investment destinations for global CEOs, along with US, UK, Germany and China, according to PwC’s 28th Annual Global CEO Survey. India had jumped to fifth position among preferred investment destinations in 2024, from ninth place in 2023.Indian CEOs also appeared more upbeat compared to their global counterparts as per the survey that polled 4,700 CEOs across 109 countries, of which more than 75 were from India. According to the survey, 87% of India CEOs remain optimistic about the country’s growth, far outpacing the global average of 57%. Also, 74% of India CEOs expressed confidence in their companies’ revenue growth over the next three years, driven by a combination of strong economic fundamentals, ease of doing business and India’s young and skilled workforce.
While India continues to attract global investors, CEOs in the country remain cautious about challenges such as disruptive technologies, macroeconomic volatility and inflation along with shortage of skilled labour. “For CEOs today, the challenge is to envision the ecosystem in which their company will operate in the future. This includes thinking through the impacts of megatrends like climate change and AI, evolving customer needs, shifting value pools, and the roles that their company will play,” said Sanjeev Krishan, chairperson, PwC in India.
As China and the US companies continue to invest heavily in GenAI, this could have an impact on several countries including India, say industry trackers.
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